What’s the good of having a great website if it never gets seen? Search engine optimisation (SEO) is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier, and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers. Worcester Web Design ensures that your website is listed in all the major search engines, Google, Bing, Yahoo and Ask to name but a few, we offer advice on creating ‘linkbacks’ to your site and the importance of social media.